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There are three basic approaches to blogging, with an infinite number of topics or strategies that can follow: 1) The Personal Blog In a personal blog, you write entries from an “I” perspective. You can relate to stories from your daily life and openly discuss your opinions and viewpoints. This is a good fit for […]

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One of the challenges with starting or managing a brand name is finding a way to create a positive first impression. Video can be one of the many tools used to achieve a positive first impression. Of course, first you should follow all the traditional ways to manage your first impression, such as hiring a […]

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Bay 198 is a skate park in Lincoln, NE inside a shopping mall. It was founded by Mike Smith as a non-profit organization. It’s goal is to provide a safe, positive environment for young people where they can become better at skating and strengthen their character. Our goal in this video was to take a […]

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Before you start making videos for your blog or other social media outlets, make sure to think about your target market and what they would probably be interested in. For instance, on our blog we center all posts around the idea of “video for business.” If we focused on just “video,” we would be wasting […]

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It is important to balance your social media posts between various types of media. For example, if you only post videos, you will be neglecting the aspect of search engine optimization. The same is true of posting only pictures. However, posting plain text content without visuals can limit the time visitors spend on your page […]

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Over the next five years, video companies are going to lead the charge in helping companies manage their social media outlets. This is for a few reasons. Consider this, a good video begins with a great script and relevant content, and social media is all about creating relevant content. So a full-service video company is […]

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Are you looking for ways to improve your real estate business? We all know that most people are very busy and preoccupied with their time these days. They give their attention to something only if they feel there is a good reason to. They look for ways to filter out the good from the bad. […]

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Many large companies have videographers at all their events. Why? You never know when you will need to have footage in the future. There are numerous projects that could come up, and you either have been capturing b-roll or you haven’t. B-roll is just a fancy word for what videographers use to demonstrate what someone […]

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A short promo video on the front page of your small business website can work wonders to increase the effectiveness of your web marketing and simultaneously cover a multitude of problems with your website. If your content isn’t as interesting as you’d like, if your graphic design doesn’t win awards, if you don’t have the […]

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One great way to promote your small business on the web is through video testimonials. This can either be a static video on your home page or a dynamic series of testimonials posted on your blog and other social media platforms like Twitter and Facebook. The advantage to the former is it is inexpensive to […]

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